L'Oréal Professionnel Homme Cover 5'

Brand: L'Oréal Professionnel
Product Code: LPHC350
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L'Oréal Professionnel Homme Cover 5'

Engineered with chrono-blend technology and incell™, cover 5' discreetly blends grey hair in a quick five minute professional service performed at the shampoo basin. The results are natural and masculine, fade on tone and leave no visible line of re-growth.

Size: 3 x 50 ml

Shades Available: No 3, No 4, No 5 & No 6

Features & Benefits:

The neutral zone
A balanced blend of coloring agents, selected and mixed for color results that are neither too warm nor too cool, but remain in the neutral zone.
Ultra natural coverage
Unlike demi-permanent and permanent haircolor, Cover 5' does not entirely mask white hair, but gives a harmonious blend between a client's white hair and their natural hair color for a more natural result.
Enriched with Incell™
Patented by L'Oréal Professionnel, Incell™ is designed to strengthen and reinforce the hair's natural defenses while sealing the cuticle.
Results in tune with men
Designed to work with men's salon visiting patterns (every 4-6 weeks) for a natural result, with no unwanted warmth or visible line of regrowth.

Usage Instructions:

Mixing

Cover 5' is mixed in a 1:1 ratio with 20-volume (6%) Majicrème. [i.e. ¾ oz. Cover 5': ¾ oz. Majicrème 20-volume (6%) developer] Do not use with greater than 20-volume developer (6%). Use only the proportions indicated.
Mix in an applicator bottle until fully blended.

Application

Wear suitable, disposable gloves
Do not use with metal tools (clips, comb, etc.)
Apply to dry unwashed hair. (If the client has styling product or residue in the hair, lightly shampoo and gently dry.)

1st application (virgin hair)

Section hair into 4 quadrants and apply Cover 5' starting in the back. Apply in the crown area first proceeding toward the nape. Apply through the scalp area, mid-lengths and ends. When application is complete in the back section, proceed to the front 2 quadrants and apply in the same manner.
Apply quickly and precisely.

Subsequent Applications (retouch)

Short Hair: Follow the same directions as a 1st application (virgin hair)
Long Hair: Follow the same directions as a 1st application (virgin hair), starting with the re-growth area before proceeding to the mid-lengths and ends.

Processing time

5 minutes

Rinsing

Rinse hair well after the processing time.
Rinse and shampoo with L'Oréal Professionnel Post Color Shampoo.
Dry and style.

Tips:

Men tend to be shy about coloring their hair. When speaking to your clients about Cover 5', refer to Cover 5' as a grey blending service rather than a haircolor.
Cover 5' is not recommended for clients with over 50% white hair.
If your client is new to haircolor, use one level lighter than your target result; the results could appear too dark for a man who has not previously or recently experienced haircolor.
Cover 5' is only recommended to be used with Majicrème 20-volume (6%). The use of 20-volume developer provides Cover 5' with its quick 5 minute processing time. Using another developer may compromise your client's results.
Apply quickly and precisely due to the 5 minute timing.
An applicator bottle is recommended due to the liquid consistency/texture.
When using Cover 5', it is important to respect the recommended 5 minute processing time. Processing Cover 5' for longer than 5 minutes may result in darker than expected results and may also create a visible line of regrowth.
Do not use Cover 5' over compound henna. If your client has previously colored hair, it is important to conduct a proper consultation. When in doubt, either perform a strand test or recommend your client wait until the existing color has been cut out.
L'Oréal Professionnel does not recommend that Cover 5' be used for facial or body hair.