The three-pronged approach includes Triple-Oil Complex-a super-nourishing combination of Avocado, Babassu, and Camelina Oils to help inject deep moisture into each curl
AquaLastik, a cutting-edge thermal protector that uses flexible resins and deep-sea minerals to enhance curl memory and control frizz
Bio-Advanced Peptide Complex, proven to repair damage and deliver round-the-clock repair
Joico Curl Nourished Conditioner
You know the old adage, one size fits all? Well, that's actually true when you're talking about Joico amazingly versatile conditioner, formulated to weightlessly nourish and rebuild curls while kicking frizz to the curb. Leave it in if you want supreme moisture and a whole lot of control over your thick, coarse, "misbehaving" curls; rinse it out if you're looking for featherweight hydration on fine, delicate coils. Either way: You finally get a break from breakage - 64 percent, to be exact.
Size: 50 ml, 300 ml & 1 Litre
Hair Type & Condition: For all curl types - fine and fragile to fierce and full.
Features & Benefits:
Offers adjustable conditioning
For those with finer curly hair who desire featherweight moisture and definition, it can be rinsed out.
For those with thick, coarse, erratic curls who need extra moisture, control and definition, it does double-duty as a spectacular leave-in foundation for stylers.
Usage Instructions:
Gently comb out your damp hair with fingers or a large-tooth comb
then apply a small amount of conditioner around the head (avoid crown) using fingertips only
Apply a second small dollop to ends, scrunching hair upward towards the scalp.
Joico K-PAK Color - Sultry Blondes CollectionWant to create luminous, believable, utterly gleaming blondes without a hair of brassiness? K-PAK's new Sultry Blondes Collection is for you: all the glamour, plus hardworking ingredients that actually reconstruct hair while you color.
Colors Available:
10N for a natural tonal result (also helps eliminate unwanted warmth at darker blonde levels).
10B f..
Joico Defy Damage Protective ConditionerDefy Damage Protective Conditioner for bond strengthening & color longevity. Prevents and protects from daily damage.Size: 50 ml, 300 ml & 1 LitreHair Type & Condition: For damaged, chemical or colored hairFeatures & Benefits: Boosts vital moisture without weighing
Instantly detangles
Leaves hair soft, shiny, resilient, and healthy-looking..
Joico Humidity Blocker+ Protective Finishing SprayDon't let your fresh blowout or pristine flat-iron style go unprotected against rainy, humid weather. This light-hold humidity-buster works tirelessly, depositing an invisible, 24-hour shine-shield of frizz and static protection over all your hard work.
It's an all-in-one frizz fighter, amped-up with a bit of hold, shine, and protection against po..
Joico Vero K-PAK Creme LightenerJoico Vero K-PAK Creme Lightener gives up to eight levels of lift without risking dryness and dullness. This highlighting system features Joico's patented Quadramine Complex, protecting and conditioning hair's natural lipid structure during the lifting process.
Infused with fatty acids and vitamin E-and A-rich shea butter, this ultra-nourishing formula soothes the ..
Joico Colorful Glow Beyond Anti-Fade SerumFor Color Longevity. Imagine an instant, noticeable, stunning hit of vibrancy - the kind of punch that boosts the brilliance of haircolor. That's what you get with Glow Beyond, the anti-faded serum that puts the spotlight on radiance, while helping to protect hair against harsh, color-fading UV rays. Formulated with rich Camellia Oil and Pomegranate Fruit ..
Joico Lumishine Dimensional Deposit Demi-Permanent Creme ColorWith NEW LumiShine DD Dimensional Deposit Demi-Permanent Creme Color, you can weave the artistry of depth and dimension into every color creation, while restoring maximum hair health and a whole lot of shine. With 20 luscious hues to choose from, creating dimensional color becomes a simple, foolproof, predictable art form. This versatil..
Joico K-PAK ColorK-PAK Color is the only haircolor system featuring Quadramine Complex, the key reconstructive technology in Joico's world-renowned K-PAK Deep-Penetrating Reconstructor, 14-time Stylist Choice Award Winner for Favorite Deep/Restorative Conditioner. By combining the power of reconstruction with vibrant, true-tone pigments, the K-PAK Color System redefines the art of healthy haircolo..
Joico Defy Damage Sleepover Overnight Nourishing TreatmentRise and shine with Defy Damage Sleepover, Joico bedtime bond-strengthener that nourishes hair while you sleep. With a brilliant formula that fortifies bonds through the night, this no-rinse treatment delivers softer, shinier, visibly healthier hair by morning.Size: 100 mlFeatures & Benefits: Instantly softens & smooths hair
Boosts shine
R..
Joico K-PAK Deep Penetrating ReconstructorThis award-winning, Deep-Penetrating Reconstructor has a loyal following that's truly unparalleled. In just five minutes (The 5-minute miracle!), this powerful hair treatment combination of amino acids rebuilds and re-fortifies stressed and damage hair... returning hair to its former glory in a single application.Size: 50 ml, 150 ml & 1 LitreHair ..
Joico YouthLock Treatment MasqueYouthLock Treatment Masque helps give falling hair the brush- off, big-time shine, and lively bounce in a single, nourishing application.Size: 150 mlFeatures & Benefits:
Leaves hair feeling nourished
Softens dry, brittle hair without weighing it down
Boosts shine
Reduces frizz
Reduces hair fall
Hair's healthy appearance is dramatically improved
Usage..
Joico Defy Damage Protective ShieldDefy Damage Protective Shield to guard against thermal and UV damage. Instant daily protection from damaging heat, UV,
and environmental exposure.Size: 50 ml & 100 mlHair Type & Condition: For damaged, chemical or colored hairFeatures & Benefits: Makes hair 4X more resistant to breakage during heat styling
Protects against color fade
Leaves hair soft, shiny, an..
Joico Holiday Trio (Blonde Life)Spread "joi" this holiday season with this Joico holiday trio.Size: 1 PackIncludes: 1 Blonde Life Shampoo (300 ml)
1 Blonde Life Masque (150 ml)
1 Blonde Life Detangler (200 ml)..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.