West Coast Beauty

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Only Available for Canadian Professional Beauty Trade

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Joico YouthLock

Love your hair at any age with NEW Joico YOUTHLOCK: Joico truly transformative collection that recaptures youthful bounce, shine, and manageability; while locking in strong, lustrous hair. Formulated with collagen, this fab foursome is a breath of fresh (h)air for mature, tired tresses!


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Joico YouthLock Blow Out Creme

Joico YouthLock Blow Out Creme

Joico YouthLock Blow Out CremeWhen hair is already giving off signals of fatigue and frizz, the last thing you need is a direct hit from blow-drying that doubles down on damage. YouthLock Blowout Creme steps in front of the struggle, to help safeguard strands with luxurious protection that reverses the effects of time on your tresses.Size: 177 mlFeatures & Benefits: Delivers youthful body ..

Joico YouthLock Conditioner

Joico YouthLock Conditioner

Joico YouthLock ConditionerYOUTHLOCK Conditioner is the solution for mature hair that's dry, brittle, and falling short these days. Delivering that telltale body, bounce, shine, and softness, this moisturizing caretaker reinvents hair with a lustrous new outlook.Size: 250 mlFeatures & Benefits: Hair feels hydrated Softens brittle hair Detangles hair Boosts shine Adds youthful body and ..

Joico YouthLock Shampoo

Joico YouthLock Shampoo

Joico YouthLock ShampooYouthLock Shampoo provides a prime opportunity to gently cleanse tired tresses, bringing back the joi of lush, lively, lustrous-looking hair.Size: 300 mlFeatures & Benefits: Free of SLS/SLES Sulfates Gently cleanses hair Reduced hair fall Boosts shine Usage Instructions: Apply to wet hair, Lather, Rinse. Follow with YouthLock Conditioner ..

Joico YouthLock Treatment Masque

Joico YouthLock Treatment Masque

Joico YouthLock Treatment MasqueYouthLock Treatment Masque helps give falling hair the brush- off, big-time shine, and lively bounce in a single, nourishing application.Size: 150 mlFeatures & Benefits: Leaves hair feeling nourished Softens dry, brittle hair without weighing it down Boosts shine Reduces frizz Reduces hair fall Hair's healthy appearance is dramatically improved Usage..

Showing 1 - 4 of 4 Results
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For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business. 

We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.  

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