West Coast Beauty

1.800.661.2707

info@west-coast-beauty.com

Only Available for Canadian Professional Beauty Trade

    Nov 18th - 22nd    Black Friday Sale
10% OFF EVERYTHING
 (site-wide)   |    Use Coupon Code: 10BLACK5
 Showroom location Victoria & Nanaimo closed Saturday November 30
 All other locations open 9:00 am - 1:00 pm on Saturday November 30
 Showroom location Vancouver 5th Ave closed Sunday until further notice!

Joico Color Balance

Staying true to your hue has never been easier now with Joico's Color Balance regimen of shampoos and conditioners. Joico's Multi-Spectrum Defense Complex™, along with tone-correcting pigments make these shampoos and conditioners perfectly formulated to not only protect your haircolor but make sure it's the beautiful color you want to keep - like you just stepped out of the salon! With technology that instantly neutralizes brassy, undesirable tones, Color Balance Blue keeps lightened or highlighted naturally dark brunettes from turning that dreaded shade of “orange” and Color Balance Purple keeps unwanted brassy and yellow tones from invading blonde and gray hair. 


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Joico Color Balance Blue Conditioner

Joico Color Balance Blue Conditioner

Joico Color Balance Blue ConditionerNow Joico has given dark brunettes the joy of Sombre highlights (think: Ombre but subtler... and better), it's only natural to want to keep those gradually lightened pieces just so. Like: Not orange-y. This color-correcting conditioner instantly manages to neutralize nasty brassy tones, and preserves 89 percent of hair color for up to eight full weeks.Size: ..

Joico Color Balance Blue Shampoo

Joico Color Balance Blue Shampoo

Joico Color Balance Blue ShampooJoico decided to leave brassy to the band, and give the "Sombre Set" (our new, subtle take on Ombre-highlighted brunettes) the hue they deserve, with this perfectly pigmented neutralizing shampoo. Joico true-blue formula color-corrects on contact, instantly banishing those overly warm, orange tones that tend turn up in graduated dark hair that's been chemically ligh..

Joico Color Balance Purple Conditioner

Joico Color Balance Purple Conditioner

Joico Color Balance Purple ConditionerIt's the color of royalty and fittingly so, since Joico new color-correcting conditioner totally rules! Banishing disreputable brassy tones from platinum-blonde and silver hair, this yellow-mellower is also the queen of moisturizers... preserving your hair's vibrancy in the most majestic way.Size: 50 ml, 300 ml & 1 LHair Type & Condition: Blondes ..

Joico Color Balance Purple Shampoo

Joico Color Balance Purple Shampoo

Joico Color Balance Purple ShampooMay the force be with you: Joico vibrant new shampoo deserves honorable mention for its ability to give the phrase "serve and protect" a whole new meaning. The unique color-correcting, toning formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hair's vibrancy. And there's more: Powerful ingredients provi..

Showing 1 - 4 of 4 Results
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For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business. 

We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.  

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