ALURAM Purple Hydrate & Repair TreatmentThis essential treatment helps fight frizz, heat damage, and breakage all while canceling out brassy & golden tones in blonde or white hair. Marigold and Squalane Oil deeply condition, detangle, and revive the appearance dry & dull hair from daily damage.Size: 11 oz Features & Benefits: Neutralizes brassiness, and can be used directly after a lightening ser..
ALURAM Restock KitALURAM special offer is here for a limited time only! Size: 1 PackPurchase: 2 x Daily Shampoo (12 oz) 2 x Daily Conditioner (12 oz) 3 x Moisturizing Shampoo (12 oz) 3 x Moisturizing Conditioner (12 oz) 2 x Purple Shampoo (12 oz) 2 x Volumizing Shampoo (12 oz) 2 x Volumizing Conditioner (12 oz) 1 Curl Shampoo (12 oz) 1 Curl Conditioner (12 oz) 1 Purple Hydrate & Repai..
ALURAM Styling CreamThis lightweight styling cream provides definition, buildable body, & texture. Marula Oil and Black Cumin seal in amino & fatty acids for a healthy shine.Size: 6 ozHair Type & Condition: For all hair typesFeatures & Benefits: Enhances natural shine while promoting texture & body Ideal for sculpting with a soft, flexible hold Defines curls & smooths fly-aways Provides thermal p..
ALURAM Dry ShampooThis dry shampoo instantly makes your hair feel revitalized and clean. Charcoal helps remove excess oil from scalp & hair, while Sea Buckthorn helps nourish and refresh. Use between washes to keep your hair looking fresh, fabulous, and oil free!Size: 5.3 oz Hair Type & Condition: For all hair typesFeatures & Benefits: Removes oils for added texture & volume Fast absorbing for a ..
ALURAM Body Lotion (Coconut Water & Pineapple)Experience the hydrating benefits of tropical Coconut Water & Pineapple Extract with this limited edition seasonal release. This little bit of paradise leaves skin feeling rejuvenated and radiant.Size: 18 ozSkin Type & Condition: For all skin types..
ALURAM Hydrate & Repair TreatmentTransform dull & dry hair into smooth and silky while rejuvenating each strand with vibrant luster. A perfect blend of Squalane & Biotin provide superior hydration and nutrients to help revitalize the look & feel of over-processed hair and reduce breakage.Size: 11 oz & 33 ozHair Type & Condition: For all hair typesFeatures & Benefit..
ALURAM Essentials Restock KitALURAM special offer is here for a limited time only! Size: 1 PackPurchase: 2 x Daily Shampoo (12 oz) 2 x Daily Conditioner (12 oz) 2 x Moisturizing Shampoo (12 oz) 2 x Moisturizing Conditioner (12 oz) 2 x Purple Shampoo (12 oz) 2 x Dry Shampoo (6 oz) 2 x Leave-in Conditioner (8 oz) 2 x Smoothing Cream (6 oz) 2 x Styling Cream (6 oz) 2 x Shine Serum (2 oz) ..
ALURAM Body LotionThis clean beauty body lotion blends Squalane & Watermelon Seed Oil for the lush hydration of a rich body butter, but in a light and versatile lotion. Aluram's coconut water based formula seemingly melts into skin for an elevated softness and radiance.Size: 2 oz & 18 ozSkin Type & Condition: For all skin typesFeatures & Benefits: Mimics skin's natural oils to hydrate & moisturiz..
ALURAM Root Boost SprayThis lightweight spray gives hair a boost of volume at the roots, along with medium control & anti-frizz protection. Size: 6 ozFeatures & Benefits: Sea Kelp promotes a healthy scalp, while Rice Protein adds fullness and gorgeous shine...
ALURAM Curl ConditionerSilicone-free formulas that cleanses & conditions to tame for beautiful and healthier looking curls. Prickly Pear improves hair elasticity, reducing the occurrence of breakage and split ends while Coconut Oil adds shine & moisture. Your curls will have less frizz, with more definition and a healthy look & feel. Size: 2 oz, 12 oz & 33 ozHair Type & Condition: For medium to co..
ALURAM Leave-In ConditionerThis silicone-free leave-in spray detangles & hydrates while adding shine, thermal protection, and UV absorption. Quinoa and Nettle Extracts help lock in hydration and softness.Size: 8 oz & 16 ozHair Type & Condition: For all hair typesFeatures & Benefits: Detangles while providing a weightless protective layer to hair Packed with fatty acids, a..
ALURAM Hand Repair CremeThis clean beauty hand creme blends rich amounts of Shea Butter & Coconut Oil for advanced hydration that quickly absorbs into hands. Designed to soften & smooth the driest of skin, it's a small yet essential luxury your hands won't want to live without.Size: 3.4 oz & 33.8 ozSkin Type & Condition: For all skin typesFeatures & Benefits: Absorbs quickly, non-greasy, super so..
ALURAM Curl CreamA gentle curl cream that nourishes curls, boosts shine, and adds long lasting protection against frizz without leaving behind a sticky residue. Defines and enhances a natural curl texture while softening hair and providing a medium hold.Size: 6 ozHair Type & Condition: For medium to coarse hairFeatures & Benefits: Deeply nourishes hair to reveal shiny, sleek, and bouncy curls & w..
ALURAM Body Lotion (Golden Glow)Experience soft & radiant skin. This clean beauty lotion nourishes skin with Squalane & Watermelon Seed Oil, while a pinch of natural sunless tanner provides a flawless, golden tone. The more you use, the darker the color.Size: 18 ozSkin Type & Condition: For all skin types - For a gradual tanFeatures & Benefits: Lightweight, buildable, gradual t..
ALURAM Styling ClaySoft, moldable, versatile - this long lasting styling clay provides medium hold for touchable texture, styling, or beach waves. Organic Karanja & Nettle Extracts nourish and provide hair with a soft satin finish.Size: 3.4 ozHair Type & Condition: For all hair typesFeatures & Benefits: Long-lasting, flake free styling Smooths flyaways for polishing beach waves or finishing short..
ALURAM Curl Shampoo Silicone-free formulas that cleanses & conditions to tame for beautiful and healthier looking curls. Prickly Pear improves hair elasticity, reducing the occurrence of breakage and split ends while Coconut Oil adds shine & moisture. Your curls will have less frizz, with more definition and a healthy look & feel. Size: 2 oz, 12 oz & 33 ozHair Type & Condition: For medium to coars..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.
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