| K-PAK COLOR SERIES | PREDOMINANT BASE | RESULTS ON NATURAL HAIR | BLENDING RESULTS ON GRAY HAIR |
|---|---|---|---|
| Natural | Blue | Imparts cool natural tones | Imparts cool natural tones |
| Gold | Yellow/Orange | Imparts warm golden tones in lighter levels; adds shine and luster to darker levels | Imparts warm golden tones |
| Beige | Violet | Imparts soft natural cool violet tones in lighter levels | Imparts soft cool beige tones |
| Ash | Blue/Green | Imparts coolest tones; controls warmth | Not recommended |
| Red | Varies with each shade | Imparts varying red to copper tones | For natural results, must be mixed with the Natural, Gold or Beige series |
| INTENSITY | SHADE LEVEL | RESULT |
|---|---|---|
| Maximum | Same level as client's natural or the desired level | Darker than client's natural level |
| Normal | 1 level lighter than client's natural level or 1 level lighter than the desired level | Same as client's natural level, or the desired level |
| Minimum | 2 levels lighter than client's natural level or 2 levels lighter than the desired level | To add shine, or on porous hair, the same as client's natural level |
Joico Clips And Marketing Prepack (For The Deal)..
Joico K-Pak Color Therapy Luster Lock Multi-Perfector Daily Shine & Protect Spray Experience this powerful leave-in perfecting spray that does it all! Luster Lock Spray fuses the hydrating benefits of exotic oils with a unique, damage-control formula - safeguarding gorgeous hair color for healthy, strong, shiny hair.Size: 50 ml & 200 mlHair Type & Condition: Ideal for any hair type, color, texture..
Joico Defy Damage Protective MasqueDefy Damage Protective Masque for bond strengthening & color longevity. Helps to rebuild broken hair bonds, deeply replenishes hair without weighing it down.Size: 50 ml & 150 mlHair Type & Condition: For damaged, chemical or colored hairFeatures & Benefits: See results after the very fi rst use Proactively builds hair's resistance to damage ..
Joico Vero K-PAK Liquid Demi-Permanent Instant Gloss TonersRevitalize your blondes in five minutes, flat! Keep her blonde sultry and brass-free with Joico's Vero K-PAK's new Demi-Permanent Instant Gloss Toners, which complement any VeroLight, VeroBlue, or Creme Lightener blonding service. These remarkable demi-liquid toners are also the perfect choice to revitalize faded blonde hues, plus they pac..
Joico Power Spray Fast-Dry Finishing SprayThe pride and joy - and Power Spray Fast-Dry Finishing Spray everyone in the industry is talking about. Imagine a hairspray that gives you ultra-firm hold... the finest aerosol mist that increases shine by 170%... saves your style from humidity... protects hair from heat styling... and lasts three days. Need more convincing? It actually offers a range of h..
Joico Hair Shake Finishing TexturizerYou'll know it's radically different the second you shake the bottle: That's when the stainless steel ball was tucked inside (think paint-can genius) begins to work its magic, turning Joico extraordinary new liquid-to-powder texturizer into a micro-fine mist that amps up hair with the most touchable, velvety-soft, mega-volume finish. Spray it, layer it, style i..
Joico Marketing Material Tent Card (For Damage Detox Launch Deal)..
Joico Shampoo And Conditioner Litre Duo (Defy Damage)Joico special offer is here for a limited time only! *** Pumps are not included!Size: 1 PackIncludes: 1 Shampoo (1 Litre) 1 Conditioner (1 Litre)..
Joico Blonde Life Lightening Powder... Simply put, your client's blonde, better. Enhances golden strands with an ultra-high-lift formula that safely kicks you up to 9+ levels faster than any previous Joico lightener.Size:1.5 oz, 1 LB & 2 LBFeatures & Benefits: No damaging multiple applications Reduce breakage Bypass the hassle of additives Use with foils or without Easy to rinse an..
Joico InstaTint™ Temporary Shimmer SprayLove bold, bright haircolors, but too shade-shy to commit? Joico InstaTint comes on strong, delivering shimmering, shining, devastatingly dazzling color... Spray directly onto finished 'dos for instafabulous pops of color, or mix and mingle all five shades to create your own custom tint. Dye-hard Joico Color Intensity fan? Layering InstaTint over stran..
Joico Holiday Trio (Blonde Life)Spread "joi" this holiday season with this Joico holiday trio.Size: 1 PackIncludes: 1 Blonde Life Shampoo (300 ml) 1 Blonde Life Masque (150 ml) 1 Blonde Life Detangler (200 ml)..
Joico Vero K-PAK BrushJoico's Haircoloring Brush designed for professional use with the Vero K-PAK Color System...
Joico Color Intensity LoveFest CollectionThe LOVEFEST Collection was inspired by Joico Brand Ambassador Larisa Love and her creative, colorful life. This collection is all about creativity, freedom of expression, individuality, bold and bright living and links perfectly to cool, music festival culture. Lively LoveFest Collection, a duo of utterly cool, creative shades that harmonize perfectly wit..
Joico Curls Like Us Tent Card (For Launch Offer)..
Joico JoiGel Firm Styling GelYour hair is tough, tenacious, thick, even coarse at times; it needs a Styling Gel that will fearlessly stand up to its feistiness. And that's why this firm-hold formula... so supportive, it gives those spirited tresses a run for their money. Hold Level: 8Size: 250 ml & 1 LitreHair Type & Condition: For hard-to-hold hairFeatures & Benefits: Maximum styling control a..
Joico Color Balance Purple ShampooMay the force be with you: Joico vibrant new shampoo deserves honorable mention for its ability to give the phrase "serve and protect" a whole new meaning. The unique color-correcting, toning formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hair's vibrancy. And there's more: Powerful ingredients provi..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.
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