Joico Blonde Life SilverLight Lightening PowderThis cool-as-can-be formula is designed with CHARCOAL to help counteract brassiness while processing, while delivering the same stunning 9+ levels of lift you expect from Blonde Life. Ideal When: Pairing with cool/neutral Blonde Life Demi Gloss Shade Your client wants on-trend, cool, gray, ash or silver toned blonde hair You want ash blonde hair th..
Joico YouthLock Blow Out CremeWhen hair is already giving off signals of fatigue and frizz, the last thing you need is a direct hit from blow-drying that doubles down on damage. YouthLock Blowout Creme steps in front of the struggle, to help safeguard strands with luxurious protection that reverses the effects of time on your tresses.Size: 177 mlFeatures & Benefits: Delivers youthful body ..
Joico K-PAK Color - Violet Series Now take the purple plunge with Joico's Violet Femmes, violet-toned permanent and demi-permanent newcomers to the K-PAK palette. Thanks to the truest prismatic purple pigments, what you see is what you get: shimmering, multifaceted, seriously wow-worthy hues - from pale, ladylike lilac to the deepest, velvetiest amethyst. Serve them straight up to make a bold, tre..
Joico Body Luxe Volumizing FoamWe want to pump you up... with glorious volume that envelopes each and every strand of hair, maximizing its size and bulk, and giving it the endurance to stay "body-full" all day long. And this luxe, heat-activated Foam gives you a chin up in this department - creating extreme thickness, a great slip-feel that makes styling a breeze, plus protection from grueling hea..
Joico Blonde Life Brilliant Tone Violet Smoothing FoamLuxuriously creamy and cool as can be... that's the beauty of NEW Blonde Life Brilliant Tone Violet Smoothing Foam, the dual-action styling breakthrough that tackles brass and leaves hair exceptionally smooth, super soft, and Blonde Life bright.Size: 50 ml & 200 mlFeatures & Benefits: Instantly tones light blonde hair, banishing bra..
Joico Intensity Color ButterRich, deeply hydrating treatment that deposits fun fashion color in just 2-5 minutes! Pastel to vibrant results that keep color looking salon fresh between color services and can be used on blonde or pre-lightened hair for a quick burst of color without the long-term commitment.Size: 20 ml & 177 mlColors Available: Pink Purple Red Blue Green Titanium Usage Instruct..
Joico Holiday Styling Duo (PowerSpray & HeatHero)Joico special offer is here for a limited time only!Size: 1 PackIncludes: 1 PowerSpray (300 ml) 1 Joico Heat Hero Glossing Thermal Protector (180 ml)..
Joico K-PAK Intense HydratorThere's dry hair... and there's hair that's so parched, so thirsty, so starved for moisture that only a serious drink could bring it back to life. Intense Hydrator is the cocktail of choice: a profoundly nourishing hair treatment (at a gentle 3.5 PH level), offering immediate hydration to hair that's gasping for air.Size: 50 ml, 250 ml & 1 LitreHair Type & Condition: Fr..
Joico LumiShine LUMI 10 Swatch Insert (For Natural Copper & Natural Blue Ash New Shaes)..
Joico K-PAK Color Therapy Luster Lock Display DealBuy 6 K-PAK Color Therapy Luster Lock Instant Shine & Repair Treatment, 140 ml and receive 1 FREE 500 ml backbar size K-PAK Color Therapy Luster Lock.Size: 1 Pack..
Joico Lumishine Permanent Creme ColorColor so brilliant, it instantly restrengthens hair with up to twice the shine. NEW Joico LumiShine transforms hair from the inside out with breakthrough ArgiPlex Technology, delivering astonishing shine, color longevity, and overall healthier hair - guaranteed! Hair with up to twice the shine 100% replenished and restrengthened hair Nourishing protection that..
Joico K-PAK Protective HairsprayLooking for that perfect-for-any-day finishing spray that gives you just the right amount of hold? The kind that still allows you to play, fiddle, and tweak your style after you've spritzed on a layer or two? One that even throws in some heat protection so you can bypass breakage? With Joico K-PAK Protective Hairspray, you're there. Hold Level: 4Size: 300 mlHair T..
Joico Color Infuse Brown ShampooJoico is bagging the idea that brunette hair has to be boring brown. In fact, the richest, most sumptuous manes have delicious, dimensional tones of honey and gold?strands that seem to dance in the light. Until they don?t. And that?s when Color Infuse Brown Shampoo comes to the rescue, enhancing those highlights and illuminating those naturally paler pieces like not..
Joico Defy Damage Pro Try Me KitJoico special offer is here for a limited time only!Size: 1 PackIncludes: 1 Defy Damage Pro Series 1 (57 ml) 1 Defy Damage Pro Series 2 (50 ml) 1 Product Information Insert Approximately 5 applications..
Joico K-PAK ColorK-PAK Color is the only haircolor system featuring Quadramine Complex, the key reconstructive technology in Joico's world-renowned K-PAK Deep-Penetrating Reconstructor, 14-time Stylist Choice Award Winner for Favorite Deep/Restorative Conditioner. By combining the power of reconstruction with vibrant, true-tone pigments, the K-PAK Color System redefines the art of healthy haircolo..
Joico Colorful Anti-Fade ConditionerFor Color Longevity. This brilliantly hydrating, daily conditioner does a delicate balancing act on color-treated hair - infusing strands with softness and shine, while cloaking hair with true and steady protection against the big fade.Size: 250 ml & 1 LitreSkin Type & Condition: For long-lasting color vibrancyFeatures & Benefits: Instantly detangles and nouris..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.
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