ALURAM Purple ShampooBanish brass and boost brightness in blonde, grey, and white hair. This highly pigmented shampoo brings out your best blonde while enhancing highlights & color. Rosehip & Biotin replenish nutrients, adding shine and strength.Size: 2 oz, 12 oz, 33 oz & 100 ozHair Type & Condition: For all hair typesFeatures & Benefits: Brightens and enhances blondes with..
ALURAM Curl ConditionerSilicone-free formulas that cleanses & conditions to tame for beautiful and healthier looking curls. Prickly Pear improves hair elasticity, reducing the occurrence of breakage and split ends while Coconut Oil adds shine & moisture. Your curls will have less frizz, with more definition and a healthy look & feel. Size: 2 oz, 12 oz & 33 ozHair Type & Conditi..
ALURAM Volumizing ConditionerGive your hair the next level of volume! Aluram's new Volumizing Shampoo & Volumizing Conditioner deliver weightless hydration for those with fine to medium hair looking for thicker and fuller locks! This lightweight formula adds weightless moisture and volume to hair for a soft, shiny finish. Biotin helps strengthen hair strands while Rice Protein adds a natural ..
ALURAM Strong Hold GelFrom sleek to more textured styles, this gel provides excellent support for any look throughout the day. Linseed Oil's natural gelling properties provide a firm hold, while Aloe Vera helps retain moisture and shine.Size: 8 ozHair Type & Condition: For all hair types..
ALURAM Daily ShampooThese silicone-free formulas gently cleanse and condition, leaving hair feeling fresh and vibrant. Charcoal helps naturally detoxify while Pomegranate Seed Oil, Rosehip & Watermelon Seed Oil nourish hair, locking in color & shine.Size: 2 oz, 12 oz, 33 oz & 100 ozHair Type & Condition: For fine to medium hairFeatures & Benefits: Helps detoxify by attracti..
ALURAM 12 oz. Duo (Moisturizing)ALURAM special offer is here for a limited time only! Size: 1 PackIncludes: 1 Shampoo (12 oz) 1 Conditioner (12 oz)..
ALURAM Leave-In ConditionerThis silicone-free leave-in spray detangles & hydrates while adding shine, thermal protection, and UV absorption. Quinoa and Nettle Extracts help lock in hydration and softness.Size: 8 oz & 16 ozHair Type & Condition: For all hair typesFeatures & Benefits: Detangles while providing a weightless protective layer to hair Packed with fatty acids, a..
ALURAM 12 oz. Duo (Daily)ALURAM special offer is here for a limited time only! Size: 1 PackIncludes: 1 Shampoo (12 oz) 1 Conditioner (12 oz)..
ALURAM High Shine Glossing TreatmentInstantly glossify hair with a mirror-like shine while locking in moisture. Aluram's exclusive Tri-Gloss Shine Complex is a colour-safe formula that combines the power of Lactic Acid, Hibiscus Extract and Coconut Oil. Size: 2 oz & 9.75 ozFeatures & Benefits: This powerful trio smooths the hair's surface, enhancing shine and leaving it irresistibly soft, silky a..
ALURAM 12 oz. Duo (Volumizing)ALURAM special offer is here for a limited time only! Size: 1 PackIncludes: 1 Shampoo (12 oz) 1 Conditioner (12 oz)..
ALURAM Dry Texture SprayThis dry texture spray gives hair effortless, lived-in waves and enhances volume, grit and texture for an instant boost of beautiful. Baobab & Pomegranate Seed Oil infuse hair with lightweight nourishment that won't weigh it down or it dry out.Size: 6 ozHair Type & Condition: For all hair typesFeatures & Benefits: Doesn't leave a powdery residue on the hair A weightless vo..
ALURAM Styling ClaySoft, moldable, versatile - this long lasting styling clay provides medium hold for touchable texture, styling, or beach waves. Organic Karanja & Nettle Extracts nourish and provide hair with a soft satin finish.Size: 3.4 ozHair Type & Condition: For all hair typesFeatures & Benefits: Long-lasting, flake free styling Smooths flyaways for polishing beach waves or finishing short..
ALURAM Body Lotion (Sweet Pear & Winter Spice)Mimics skin's natural oils to hydrate & moisturize without the greasy feel. Weightlessly helps lock in essential moisture for wonderfully soft & supple skin.Size: 18 ozSkin Type & Condition: For all skin typesScent: Sweet Pear & Winter Spice..
ALURAM Styling CreamThis lightweight styling cream provides definition, buildable body, & texture. Marula Oil and Black Cumin seal in amino & fatty acids for a healthy shine.Size: 6 ozHair Type & Condition: For all hair typesFeatures & Benefits: Enhances natural shine while promoting texture & body Ideal for sculpting with a soft, flexible hold Defines curls & smooths fly-aways Provides thermal p..
ALURAM Body Lotion (Coconut Water & Pineapple)Experience the hydrating benefits of tropical Coconut Water & Pineapple Extract with this limited edition seasonal release. This little bit of paradise leaves skin feeling rejuvenated and radiant.Size: 18 ozSkin Type & Condition: For all skin types..
ALURAM Purple Hydrate & Repair TreatmentThis essential treatment helps fight frizz, heat damage, and breakage all while canceling out brassy & golden tones in blonde or white hair. Marigold and Squalane Oil deeply condition, detangle, and revive the appearance dry & dull hair from daily damage.Size: 11 oz Features & Benefits: Neutralizes brassiness, and can be used directly after a lightening ser..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.
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