West Coast Beauty

1.800.661.2707

info@west-coast-beauty.com

Only Available for Canadian Professional Beauty Trade

 Showroom location Victoria & Nanaimo closed Saturday November 30
 All other locations open 9:00 am - 1:00 pm on Saturday November 30
 Showroom location Vancouver 5th Ave closed Sunday until further notice!
  • Joico Blonde Life SilverLight Lightening Powder

Joico Blonde Life SilverLight Lightening Powder

  • Brand: Joico
  • Product Code: JBLPOWSL1
  • Availability: In Stock
Joico Blonde Life SilverLight Lightening Powder

This cool-as-can-be formula is designed with CHARCOAL to help counteract brassiness while processing, while delivering the same stunning 9+ levels of lift you expect from Blonde Life.

Ideal When:
  • Pairing with cool/neutral Blonde Life Demi Gloss Shade
  • Your client wants on-trend, cool, gray, ash or silver toned blonde hair
  • You want ash blonde hair that looks healthy
  • You want a high-lift lightener that helps leave hair feeling stronger and helps reduce breakage with every application*
  • A powerhouse formula, including Tamanu Oil and Monoi Oil

  • * Against combing breakage on damaged hair; when used with Joico Blonde Life Brightening Masque vs. a non-conditioning bleach.
Size: 16 oz

Levels of Lift: Up to 9

Features & Benefits:
  • Help counteract brassiness while processing, build bonds, and lift hair up to 9+ levels using NEW Blonde Life SilverLight. With Joico's fast-acting, charcoal-infused powder lightener, it's easy to keep you and your clients' blonde hair, cool.
  • Helps prime hair while processing to prepare for cool/silver blondes
  • Charcoal-infused formula helps counteract brassiness while processing hair
  • Delivers up to 9+ levels of lift!
  • Builds bonds for strong blondes
  • Does not transfer when rinsing
  • Protects hair and reduces styling breakage by over 54%*
  • Strengthens hair, making it 2x more resistant to breakage*

  • * Against combing breakage on damaged hair; when used with Joico Blonde Life Brightening Masque vs. a non-conditioning bleach.
Ideal When:
  • OFF-SCALP: Mix (1:1?1:2) 1 scoop of Blonde Life SilverLight with 1-2 fl oz (30-60ml) of 10 (3%), 20 (6%), 30 (9%), or 40 (12%) Volume Blonde Life Coconut Oil Developer or Joico Developer of your choice.
  • ON-SCALP: Mix (1:2) 1 scoop of Blonde Life SilverLight with 2 fl oz (60ml) of 10 (3%) or 20 (6%) Volume Blonde Life Coconut Oil Developer or Joico Developer of your choice. DO NOT USE 30 (9%) or 40 (12%) VOLUME ON SCALP.
  • TIMING: Process up to 60 minutes or until desired level is achieved. Do not use heat.
  • POST-COLOR SERVICE: Rinse hair thoroughly. Shampoo with Blonde Life Brightening Shampoo. Rinse well. Apply Blonde Life Brightening Masque and leave in for 5 minutes. Rinse thoroughly and towel-dry hair. Style as usual with your favorite Joico products.
  • DEFY DAMAGE? SERVICE: For damage protection, use with Joico Defy Damage ProSeries 1 before color service and Joico Defy Damage ProSeries 2 for a post-color service treatment.

Product Ratings & Reviews

Rate this

Please login or register to review
wcb logo center

 

For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business. 

We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.  

Learn More