West Coast Beauty

1.800.661.2707

info@west-coast-beauty.com

Only Available for Canadian Professional Beauty Trade

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  Orders placed after Dec 19, 2024 will be delivered in January 2025
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L'Oréal Professionnel


L'Oréal Professionnel DIActivateur

L'Oréal Professionnel DIActivateur

L'Oréal Professionnel DIActivateurDIACTIVATEUR is a cream developer specifically designed to work with L'Oréal's next-generation tone-on-tone hair colour ranges: DIARICHESSE and DIALIGHT. Fully stabilized and buffered to ensure consistent and uniform color results. Creamy, rich formulas offer gentle and controlled lightening action. Type Available: 6 vol, 9 vol & 15 volSize: 1000 mlFeatures & B..

L'Oréal Professionnel Hairchalk Salon Applicator Kit

L'Oréal Professionnel Hairchalk Salon Applicator Kit

L'Oréal Professionnel Hairchalk Salon Applicator KitKit Includes: 8 small foam brush tips 8 large foam brush tips 1 brush handle 8 dishes 1 large tray ..

L'Oréal Professionnel Holiday Kit (Absolut Repair Molecular)

L'Oréal Professionnel Holiday Kit (Absolut Repair Molecular)

L'Oréal Professionnel Holiday Kit (Absolut Repair Molecular)Celebrate infinitely strong hair this holiday season with the L'Oréal Professionnel Holiday Kit. Inspired by Mathematics, the pioneer and foundation for any Scientific discoveries & Technology advances.Size: 1 KitIncludes: 1 Absolut Repair Molecular Shampoo (300 ml) 1 Absolut Repair Molecular Rinse-Off Serum (250 ml) 1 Absolut Repair Mol..

L'Oréal Professionnel Holiday Kit (Curl Expression)

L'Oréal Professionnel Holiday Kit (Curl Expression)

L'Oréal Professionnel Holiday Kit (Curl Expression)Celebrate your curls this holiday season with the L'Oréal Professionnel Holiday Kit. Inspired by Mathematics, the pioneer and foundation for any Scientific discoveries & Technology advances.Size: 1 KitIncludes: 1 Curl Hydrating Shampoo (500 ml) 1 Curl Expression Mask (250 ml)..

L'Oréal Professionnel Holiday Kit (Pro Longer)

L'Oréal Professionnel Holiday Kit (Pro Longer)

L'Oréal Professionnel Holiday Kit (Pro Longer)Celebrate infinitely long hair this holiday season with the L'Oréal Professionnel Holiday Kit. Inspired by Mathematics, the pioneer and foundation for any Scientific discoveries & Technology advances.Size: 1 KitIncludes: 1 Pro Longer Shampoo (500 ml) 1 Pro Longer Conditioner (500 ml)..

L'Oréal Professionnel Holiday Kit (Serioxyl Advanced)

L'Oréal Professionnel Holiday Kit (Serioxyl Advanced)

L'Oréal Professionnel Holiday Kit (Serioxyl Advanced)Celebrate new hair strands this holiday season with the L'Oréal Professionnel Holiday Kit. Inspired by Mathematics, the pioneer and foundation for any Scientific discoveries & Technology advances.Size: 1 KitIncludes: 1 Serioxyl Advanced Shampoo (500 ml) 1 Serioxyl Advanced (90 ml)..

L'Oréal Professionnel Homme Clay Strong Hold Clay

L'Oréal Professionnel Homme Clay Strong Hold Clay

L'Oréal Professionnel Homme Clay Strong Hold ClayGet control of your style with a versatile product that offers a strong hold and a no shine matt finish. L'Oréal Professionnel Homme Clay - Strong Hold Clay has been specifically designed for men to offer style that lasts. L'Oréal Professionnel Homme Clay - Strong Hold Clay is part of a range of professional styling products specifically designed t..

L'Oréal Professionnel INOA 2 BOWL

L'Oréal Professionnel INOA 2 BOWL

L'Oréal Professionnel INOA 2 BOWLINOA 2 BOWL is used as part of the INOA hair colouring system. Discover INOA, L'Oréal's leading no ammonia permanent hair colour range with Oil Delivery System (ODS2) technology, for all hair types. With the expertise of your hairdresser and an in-depth colour consultation you can achieve your perfect shade that is free from ammonia!Features & Benefits: Convenient..

L'Oréal Professionnel INOA High Resist

L'Oréal Professionnel INOA High Resist

L'Oréal Professionnel INOA High ResistINOA High Resist combines LOreal premium, ammonia-free, odorless hair color with 60% oil and cutting-edge patented technology to create a stronger connection between the color and the hair for long-lasting, neutralizing results. These 9 beautiful shades combat brassiness for up to 8 weeks while also providing improved visible hair quality. With a creamy textu..

L'Oréal Professionnel INOA Post Color Shampoo

L'Oréal Professionnel INOA Post Color Shampoo

L'Oréal Professionnel INOA Post Color ShampooSpecifically formulated to be used after an INOA or an INOA Supreme haircolor service.Size: 1.5 LFeatures & Benefits: Removes residues to enhance the beauty of the colored hair.Usage Instructions: After emulsifying the color and rinsing it away thoroughly, apply INOA Post shampoo to hair and massage in gently until obtaining a creamy foam Rinse care..

L'Oréal Professionnel INOA Supreme

L'Oréal Professionnel INOA Supreme

L'Oréal Professionnel INOA SupremeAge-defying, ammonia-free permanent haircolor, INOA Supreme is enriched with ODS2 technology, which means optimised scalp comfort, ammonia free, and odourless and therefore transforms the colouring experience. INOA Supreme is enriched with Densilum, for a thickening effect and a fuller look. Hair Type & Condition: For clients with 70% - 100% white hair who are loo..

L'Oréal Professionnel Kimono

L'Oréal Professionnel Kimono

L'Oréal Professionnel KimonoL'Oréal Professionnel Kimono is a sleeved, wrap-around design that is made from polyester and held together with a waist tie, meaning that your client's clothes are well protected.Features & Benefits: 100% Polyester Water resistant Attached belt Easy to wear ..

L'Oréal Professionnel Liss Unlimited Masque

L'Oréal Professionnel Liss Unlimited Masque

L'Oréal Professionnel Liss Unlimited MasqueReplenishes and smoothes rebellious hair for a more manageable, frizz-free result. Keratin oil complex technology. Pro-Keratin complex of amino acids and wheat protein mimic the hair's natural keratin structure to instantly strengthen and protect hair. Kukui Oil and Evening Primrose oil controls frizz and smoothes hair.Size: 200 ml & 500 mlHair Type & C..

L'Oréal Professionnel Liss Unlimited Shampoo

L'Oréal Professionnel Liss Unlimited Shampoo

L'Oréal Professionnel Liss Unlimited ShampooReplenishes and smoothes rebellious hair for a more manageable, frizz-free result. Keratin oil complex technology. Pro-Keratin complex of amino acids and wheat protein mimic the hair's natural keratin structure to instantly strengthen and protect hair. Kukui Oil and Evening Primrose oil controls frizz and smoothes hair.Size: 250 ml, 500 ml & 1500 mlHair..

L'Oréal Professionnel Luocolor

L'Oréal Professionnel Luocolor

L'Oréal Professionnel LuocolorLuminous permanent colour in 20 minutes. Translucent and iridescent, Luocolor will colour up to 70% on white hair.Size: 50 mlFeatures & Benefits: A new taste of color, illuminating hair's natural dimension Shimmering coverage of up to 70% white hair Includes pastels for unlimited creativity Lightening: Lifts up to 2 1/2 to 3 levels Coverage of up to 70% of white hai..

L'Oréal Professionnel Luocolor Developer

L'Oréal Professionnel Luocolor Developer

L'Oréal Professionnel Luocolor DeveloperSpecifically formulated to work with LUO©COLOR. Fully stabilized and buffered to ensure consistent and uniform color results. Creamy, rich formulas offer gentle controlled lightening action.Size: 1000 mlUsage Instructions: Use with all LUO©COLOR shades to achieve a multi-reflective, luminous result...

L'Oréal Professionnel Majicontrast

L'Oréal Professionnel Majicontrast

L'Oréal Professionnel MajicontrastChroma colorants allow visible colour results on dark natural or dark coloured hair. Shades Available: Magenta & Red/RougeSize: 50 mlHair Type & Condition: For dark natural or dark coloured hair desiring a visible colour resultFeatures & Benefits: Visible colour results on dark natural or dark coloured hair Long-lasting, durable permanent colourUsage Instructio..

L'Oréal Professionnel Majicreme

L'Oréal Professionnel Majicreme

L'Oréal Professionnel MajicremeSpecifically formulated to work with L'Oréal Professionnel permanent and demi-permanent haircolor brands. Types Available: 20 VOL, 30 VOL & 40 VOLSize: 1000 mlHair Type & Condition: For colored hairFeatures & Benefits: Fully stabilized and buffered to ensure consistent and uniform color results Creamy, rich formulas offer gentle controlled lightening actionUsage I..

L'Oréal Professionnel Majicreme Developer (12.5 Volume)

L'Oréal Professionnel Majicreme Developer (12.5 Volume)

L'Oréal Professionnel Majicreme Developer (12.5 Volume)The 12.5 Volume offers a smaller amount of lift versus the other Majicreme developers for a beautiful glow reflect.Size: 1000 mlHair Type & Condition: Pairs well Majirel Glow shades.Features & Benefits: Use L'Oréal Professionnel Majicreme Developer 12.5 Volume for regrowth...

L'Oréal Professionnel Majirel Colouring Bowl

L'Oréal Professionnel Majirel Colouring Bowl

L'Oréal Professionnel Majirel Colouring BowlMajirel Colouring Bowl is mixing bowl for hair colouring formulas and is used as part of the Majirel hair colouring system. Majirel offers rich, permanent hair dye which provides perfect coverage of grey hair. With the expertise of your hair colourist and an in-depth colour consultation you can achieve your perfect shade.Features & Benefits: Easy to use..

L'Oréal Professionnel Majirel Glow (Dark Bases)

L'Oréal Professionnel Majirel Glow (Dark Bases)

L'Oréal Professionnel Majirel Glow (Dark Bases)Majirel Glow offers a new generation of cool translucent shades that will leave the hair looking natural and with luminous shine you have always dreamed of. This new Glow technology, has more reflects and less base. It preserves the hair's natural transparency and leaves a veil of translucent colour allowing a more natural and luminous colour to shin..

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For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business. 

We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.  

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