West Coast Beauty

1.800.661.2707

info@west-coast-beauty.com

Only Available for Canadian Professional Beauty Trade

At West Coast Beauty we know the beauty industry is constantly evolving and growing with new techniques and products which is why we offer various classes and demos to keep you up-to-date. We offer training to enhance every aspect of your business from precision cuts to business solutions specific to the trade.

For more info about WCB education and upcoming events / classes, please contact Carrie-Ann at 604.321.2700 Ext. 247 or carrieann@west-coast-beauty.com
Upcoming Events and Education
July 31, 2024
Hotheads Live Demo
Location:
6 - 601 Boleskine Road
Victoria, BC
Time:
9:00 am - 11:00 am
Cost:
Free Event
SKU:
003FC2024

Overview:

Please come join us for a LIVE HOTHEADS DEMO where Joseph will demonstrate extension application using a blend of Tape-In’s as well as Fusion Bond application for a more personalized natural blend.

Overview:

Please come join us for a LIVE HOTHEADS DEMO where Joseph will demonstrate extension application using a blend of Tape-In’s as well as Fusion Bond application for a more personalized natural blend.


Joseph will be available throughout the day for further conversation so drop in! Plus... receive a FREE GIFT with the purchase of Hotheads extensions while he is in store!

Educator:

Joseph Xibilia Business Development Manager, Beauty Industry Group. With over 20 plus years of experience as a salon owner and extension specialist, Joseph has worked in many roles within the industry. Some of which include:
  • Contessa Judge
  • Editorial stylist for many fashion magazines
  • Partnering with leading models Pamela Anderson, Naomi Campbell and Shalom
  • Runway shows
  • Hair team for Miami Swim Week
Reserve your spot contact: Carrie-Ann at carrieann@west-coast-beauty.com or call (604) 321-2700 ext. 247. Or contact your local West Coast Beauty Sales Consultant.×
August 12, 2024
Davines Sustainable Salon Master Program
Location:
108 – 6741 Cariboo Road
Burnaby, BC
Time:
9:00 am - 4:00 pm
(Includes a break)
Cost:
$50.00 CAD
SKU:
SCBDAVA12

Overview:

We are thrilled to introduce the new Sustainable Salon Master Program! Thank you for joining us on this journey.

Throughout the program, you'll learn how to integrate sustainability into your business, the impact of our products, the benefits of the B Corp movement, circularity, climate change mitigation, and regenerative organic agriculture.

Overview:

We are thrilled to introduce the new Sustainable Salon Master Program! Thank you for joining us on this journey.

Throughout the program, you'll learn how to integrate sustainability into your business, the impact of our products, the benefits of the B Corp movement, circularity, climate change mitigation, and regenerative organic agriculture.


Our mission is to support salon growth while making a positive impact.

Take this 1 day course and earn back a 1% GREEN BONUS (towards your points percentage) quarterly upon qualifying for any SBP Level starting Q1 2025.

Educator:

Jessica Ruth, Davines Canadian Territory Manager, Business Sustainability Coach.

$50 + GST Career Investment!  (Gift included)

Reserve your spot contact: Carrie-Ann at carrieann@west-coast-beauty.com or call (604) 321-2700 ext. 247×
August 18, 2024 to August 19, 2024
Hotheads The Extension Master Class (Burnaby)
Location:
108 – 6741 Cariboo Road
Burnaby, BC
Time:
9:00 am - 5:00 pm
Cost:
$899.00 CAD
SKU:
SCBHOTA18

Overview:

Achieve mastery in extension application through this intensive 2-day class, attaining certification in four extension methods: Tape, Legacy Weft, Undercover Weft and Fusion.

Overview:

Achieve mastery in extension application through this intensive 2-day class, attaining certification in four extension methods: Tape, Legacy Weft, Undercover Weft and Fusion.


  • Legacy Weft Method - Horizontal beaded platform great for all clients.
  • Undercover Weft Method - Vertical beaded platform great for finer clients; Provides versatility allowing for mini move ups and allows you to hide your beads and create an undetectable application.
  • Master cutting and blending, removal and trouble shooting.
  • Introduction to the business of extensions, including marketing and social media.

BONUS - Private, 30 minute virtual follow-up session with your educator to address any lingering questions or challenges you may encounter post-certification.

Educator:

Jesse Marriott, Hotheads Master Educator. Jesse Marriott, has been blazing a trail in the industry since 2004, where he kicked off his career at Utopia Hair Studio in Red Deer, Alberta – which he still calls home as a lead stylist and manager. This self-described “chemical-free colourist” frequently collaborates with photographers in designing stunning new looks, and prides himself on using extensions to transform clients’ hair with plenty of excitement and zero damage. Named Top 5 in BTC’s One Shot Awards Jesse’s work is garnering big-time praise within the industry.

$899 + GST Career Investment!  (Includes Full Multi-Method Tool Kit with Colour Rings)

Reserve your spot contact: Carrie-Ann at carrieann@west-coast-beauty.com or call (604) 321-2700 ext. 247. Or contact your local West Coast Beauty Sales Consultant.×
September 8, 2024
Davines Advanced Cutting Workshop
Location:
101 - 1641 Commerce Avenue
Kelowna, BC
Time:
10:00 am - 5:00 pm
Cost:
$495.00 CAD
SKU:
SCKDAVS8

Overview:

Attendees will be presented fashion-forward haircuts in a demonstration to introduce advanced haircutting skills. Attendees will follow a step-by-step process with hands-on coaching on a mannequin head to ensure full comprehension.

Overview:

Attendees will be presented fashion-forward haircuts in a demonstration to introduce advanced haircutting skills. Attendees will follow a step-by-step process with hands-on coaching on a mannequin head to ensure full comprehension.


Learn haircutting technique for precise shapes and form through seasonal fashion forward inspiration and new seasonal fashion forward haircutting styles. Learn the importance and the reasons behind selecting the perfect pre & post products to enhance your looks!

Educator:

Daniel Benoit

$495 + GST Career Investment! 

Reserve your spot contact: Carrie-Ann at carrieann@west-coast-beauty.com or call (604) 321-2700 ext. 247×
September 9, 2024
Davines Sustainable Salon Master Program
Location:
108 – 6741 Cariboo Road
Burnaby, BC
Time:
9:00 am - 4:00 pm
(Includes a break)
Cost:
$50.00 CAD
SKU:
SCBDAVSS9

Overview:

We are thrilled to introduce the new Sustainable Salon Master Program! Thank you for joining us on this journey.

Throughout the program, you'll learn how to integrate sustainability into your business, the impact of our products, the benefits of the B Corp movement, circularity, climate change mitigation, and regenerative organic agriculture.

Overview:

We are thrilled to introduce the new Sustainable Salon Master Program! Thank you for joining us on this journey.

Throughout the program, you'll learn how to integrate sustainability into your business, the impact of our products, the benefits of the B Corp movement, circularity, climate change mitigation, and regenerative organic agriculture.


Our mission is to support salon growth while making a positive impact.

Take this 1 day course and earn back a 1% GREEN BONUS (towards your points percentage) quarterly upon qualifying for any SBP Level starting Q1 2025.

Educator:

Jessica Ruth, Davines Canadian Territory Manager, Business Sustainability Coach.

$50 + GST Career Investment!  (Gift included)

Reserve your spot contact: Carrie-Ann at carrieann@west-coast-beauty.com or call (604) 321-2700 ext. 247×
October 6, 2024 to October 7, 2024
Hotheads The Extension Master Class (Victoria)
Location:
6 - 601 Boleskine Road
Victoria, BC
Time:
9:00 am - 5:00 pm
Cost:
$899.00 CAD
SKU:
SCVHOTO6

Overview:

Achieve mastery in extension application through this intensive 2-day class, attaining certification in four extension methods: Tape, Legacy Weft, Undercover Weft and Fusion.

Overview:

Achieve mastery in extension application through this intensive 2-day class, attaining certification in four extension methods: Tape, Legacy Weft, Undercover Weft and Fusion.


  • Legacy Weft Method - Horizontal beaded platform great for all clients.
  • Undercover Weft Method - Vertical beaded platform great for finer clients; Provides versatility allowing for mini move ups and allows you to hide your beads and create an undetectable application.
  • Master cutting and blending, removal and trouble shooting.
  • Introduction to the business of extensions, including marketing and social media.

BONUS - Private, 30 minute virtual follow-up session with your educator to address any lingering questions or challenges you may encounter post-certification.

Educator:

Jesse Marriott, Hotheads Master Educator. Jesse Marriott, has been blazing a trail in the industry since 2004, where he kicked off his career at Utopia Hair Studio in Red Deer, Alberta – which he still calls home as a lead stylist and manager. This self-described “chemical-free colourist” frequently collaborates with photographers in designing stunning new looks, and prides himself on using extensions to transform clients’ hair with plenty of excitement and zero damage. Named Top 5 in BTC’s One Shot Awards Jesse’s work is garnering big-time praise within the industry.

$899 + GST Career Investment!  (Includes Full Multi-Method Tool Kit with Colour Rings)

Reserve your spot contact: Carrie-Ann at carrieann@west-coast-beauty.com or call (604) 321-2700 ext. 247. Or contact your local West Coast Beauty Sales Consultant.×
October 28, 2024
Moroccanoil Colour Explored
Location:
108 – 6741 Cariboo Road
Burnaby, BC
Time:
10:00 am - 4:00 pm
Cost:
$100.00 CAD
SKU:
SCBMORO28

Overview:

Explore the Moroccanoil Professional Haircolour Collection, including our complete portfolio of Color Rhapsody Permanent Color, Color Calypso Demi-Permanent Color, Blonde Voyage Lighteners, and Color Infusion Pure Color Mixers. This class emphasizes product knowledge, consultation techniques, grey coverage, and an express lightening service.

Overview:

Explore the Moroccanoil Professional Haircolour Collection, including our complete portfolio of Color Rhapsody Permanent Color, Color Calypso Demi-Permanent Color, Blonde Voyage Lighteners, and Color Infusion Pure Color Mixers. This class emphasizes product knowledge, consultation techniques, grey coverage, and an express lightening service.


HANDS-ON COURSE FOCUS:
  • Moroccanoil colour portfolio product knowledge and usage
  • Consultation techniques
DEMO LOOK:
  • Grey coverage with a pop of lightness

Educator:

Sarah Gazie, ELITE COLOUR PRO

$100 + GST Career Investment!  (inc. mannequin & certificate upon completion)

Reserve your spot contact: Carrie-Ann at carrieann@west-coast-beauty.com or call (604) 321-2700 ext. 247×
wcb logo center

 

For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business. 

We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.  

Learn More